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Learning Technology SIG: From Dull to Dynamic - Ignite Your Training with MarTech Magic

  • 04 Sep 2024
  • 12:00 PM - 1:00 PM
  • Virtual


  • FREE
  • FREE | Promo code required. Are you a member of another ATD chapter? Email for code.


Mike TaylorTired of creating forgettable content, drowning in data, and struggling to personalize learning experiences? It's time to leverage the power of MarTech!

In this session, we'll explore how L&D professionals can steal the best marketing tools and strategies to revolutionize their work. Discover a treasure trove of practical solutions, including:

  • Email Marketing Platforms: Unleash the power of targeted, personalized email marketing platforms highlighting features specifically suited for L&D needs.
  • Digital Content Tools: Ditch the static PDFs and PowerPoint presentations! We'll showcase engaging content creation tools that resonate with your learners.
  • Must-Know Automation Tools: Let technology handle the heavy lifting! We'll delve into automation tools that can free up your time to focus on more valuable work.
  • Get ready to walk away with actionable insights, practical tool recommendations, and a newfound confidence to transform your L&D program into a dynamic powerhouse!

Conveners: Kim Breeze, Lisa Nicholson, Jonathan Wilson


With over two decades of real-life, in-the-trenches experience designing and delivering learning experiences, Mike Taylor understands that effective learning isn't about the latest fad or trendy new tools. Known for his practical, street-savvy style, Mike is a regular and highly-rated speaker at industry events and consults on learning design and technology at Nationwide in Columbus, Ohio. Mike holds an MBA degree from Ohio University and a master's degree in educational technology from San Diego State University. He also teaches in Franklin University's Instructional Design and Performance Technology graduate program. Linkedin:

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