Kristie,
I like the direction you are going and appreciate hearing more about how it develops.
In a past organization, we had a couple different versions of a class we offered. One was a personal branding class and it was part of our leadership development program and another was a "being at your professional best" class that was a little more targeted for individual contributors on our manufacturing floor.
We covered some topics like the 3Cs of Credibility (Character, Connection, Competence) and went deeper into how to communicate more effectively, using non-defensive communication, importance of resilience, etc. Happy to discuss further!
Mary